The South African Hairdressers Journal is an up-market, glossy A4 magazine catering for the specific needs of the modern professional hairdressing industry. The journal is read across South Africa and in neighbouring countries, with some copies distributed internationally. For more than 65 years it has provided the industry with essential information, business advice, and creative inspiration. The JOURNAL is independent and proudly South African, with no affiliation to any manufacturers.
Its main aim is to grow and strengthen the industry, empowering hairdressers by providing decision-making information on the local and international market. The JOURNAL supplies unbiased coverage of all events important to the further development of the hair industry. To the readers the JOURNAL is a visually attractive, informative magazine with a crisp, clean, interesting lay-out. Reader profile: All aesthetically conscious professionals who derive an income from the hair industry. AGED 18 & Over 58% FEMALE 42% MALE Majority in the A/B income grouptorial Content
Editorial content: The editorial of the JOURNAL is planned with the needs and advice of its readers in mind. The editorial covers a multitude of subjects, including: • the latest trends and developments in hairdressing - cutting, colouring, straightening,    relaxing, perming, styling, and related techniques • education and training • local competitions, trade shows and social events • international trade shows • new products on the market • profiles on prominent and interesting personalities in the industry • salon profiles and salon decor • business-related articles • relevant association news Circulation: The national distribution is by direct mail. The magazine is distributed to members of the Employers Organisation for Hair, Cosmetology and Beauty (EOHCB) as well as 1648 independent subscribers. Altogether it has a readership of well over 38000. Frequency: The SOUTH AFRICAN HAIRDRESSERS JOURNAL is published monthly, except for the first issue of the year, which is a Jan-Feb combined issue.