The journal also informs readers about the introduction of new ingredients, equipment, products and packs, and provides objective commentary on local and international market trends and issues, as well as relevant processing and packaging technologies.
As the circulation figures of PHARMACEUTICAL & COSMETIC REVIEW confirm, readership is diverse, and includes general management, marketing, production and research personnel from the cosmetics, toiletries, household products, pharmaceuticals, health products, machinery and packaging material sectors.
Subscribers, association members and registered readers account for 60% of the journal’s circulation, a remarkable achievement for a trade journal and one that attests to its relevance and perceived value to its target audience. |
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