Milk Solutions Strategies Geared To Drive Salon Success
Milk Solutions Strategies Geared To Drive Salon Success
Spa & Salon Solutions focuses on taking the Milk Solutions brand to the next level, launching new innovative product developments, expanding its global footprint with EU certification, streamlining its distribution and providing consistent branding and PRinitiatives to support business growth for its salon and spa partners.
Milk Solutions, an experiential and results-driven range of professional manicure and pedicure treatments and retail products, is already a strong contender within the South African spa and salon market, and, with its continued growth and visibility, has spurred global interest.
“We were given the opportunity to extend our offering abroad,” says founder and owner, Karen Ellithorne.
“After an arduous process, we are pleased to announce that Milk Solutions is officially EU certified, and therefore meets all of their stringent requirements for export purposes.”
“Although we are looking forward to expanding our presence globally, we still remain committed to providing the local market with the best possible product and service support,” Ellithorne continues. “Our strategy is to create partnerships with our salon and spa network to ensure greater business success for all parties concerned.”
Working towards achieving these goals, the company has moved the distribution of the brand in-house; has invested in marketing strategies to achieve greater brand exposure; and plans to launch a number of one-of-a-kind product innovations to meet consumer demand and current trends.
ABOUT MILK SOLUTIONS
Milk Solutions is made in South Africa by Spa and Salon Solutions and has been specifically formulated to address the everyday exposure of the skin of the hands and feet to some of the harshest and most visibly damaging environmental elements.
Combining traditional and non-traditional beauty ingredients with advanced scientific technologies and processes, each Milk Solutions product has been developed to deliver effective, visible results that actively address the variety of hand, feet and nail concerns that women of different ages, ethnicity and lifestyles experience.
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