Setting new standards in hair color! SUPER NURTURING HAIR COLOR AMMONIA-FREE
NOTICEABLY HEALTHIER HAIR FEELING
EXCEPTIONALLY RICH COLORS
RELIABLE GREY COVERAGE OF UP TO 100%
Ammonia-free hair color is the category of the future. NECTAYA enables you to offer your clients one of the best services in this sector and set new standards to promote your professionalism as a top colorist.
Many salons all over the world have boosted their business successfully with NECTAYA. Capitalize on the success of NECTAYA and turn this into your own success story: Developed for a new, demanding generation of clients, NECTAYA excels all expectations impressing stylists and clients alike.
6 years of research - 7 patents pending...
NECTAYA was developed in over 6 years of extensive research driven by our passion for color perfection. The result: 7 patents pending and a unique combination of technologies that nurtures the hair for a noticeably healthier hair feeling.
NECTAYA is:
Ammonia-free
The first permanent hair color with IntraLipidTM Technology: which works to replenish lost lipids within the hair
Up to 91 % ingredients of natural origin2
Enriched with intensely conditioning Argan Oil for a smooth, luxurious feeling
Luxurious cream consistency with a pleasant fragrance, no chemical odour
NECTAYA deeply nurtures and conditions the hair creating the best canvas for a new, unique and exceptional color dimension, never seen before.
Conventional, ammonia-free, permanent hair color
NECTAYA
This makes NECTAYA a Premium-Color Service for beautiful color results that will meet your highest expectations as a creative top colorist and is sure to impress your clients, too.
Hairstylists confirm the product benefits of NECTAYA in representative Studies with thousands of applications: Super nurtured hair for a noticeably healthier hair feeling Rich and vibrant color results with up to 45% more color brilliance Guaranteed performance with up to 100% grey coverage and up to 3 levels of lift
NEW Business Opportunity The future sees ammonia-free color becoming increasingly more important for the salon business. Aimed particularly at the professional salon with a demanding clientele, NECTAYA by GOLDWELL offers a Premium-Color-Service, enabling you to set hairdressing standards that benefit colorists and clients a like right from the beginning and complemented by world-class Education support.
The business advantages confirmed in the representative Satisfaction Study:
89 %
implemented a higher service price with Nectaya: on average 21% higher and increased their profitability accordingly
47 %
confirm that they have won new clients
93 %
confirm that NECTAYA underlines their expertise and helps to differentiate their salon
If you would like to stock Goldwell products or to find a stockist or stylist near you contact Goldwell: